Pablo Lozano · Animation & Design
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THE NEW YORKER - Can Drugs Take The Place of Religion?

I had the absolute pleasure of leading a small but killer team to bring life to Jia Tolentino’s eye popping story “Losing Religion and Finding Ecstasy in Huston”, paired with Shawna X stunning artwork, in a collaboration with Much presents and CNX

The film belongs to a brand new campaign for The New Yorker; “The Right Question Changes Everything”. The campaign celebrates some of the most important New Yorker articles and boils them down to their central questions, to celebrate the breadth of topics tackled by the publication, provoke curiosity, and introduce this essential writing to a new generation of readers.

Role: Animation Director

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ANIMATION PROCESS

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Credits

Client: The New Yorker Magazine
Agency: CNX
Agency Producer: Jenni Schalk
Writer: Jia Tolentino
Director: Shawna X
Lead Designer: Shawna X
Lead Animator: Pablo Lozano
Producer: Matthew LeBaron
Animators: Romain Loubersanes, Pablo Lozano, Mathijs Luijten